WebM -- How to Encode & Convert Existing Video Libraries in Bulk to WebM

Right now, one of the big stories in tech is Google's decision to rip out H.264 support from Chrome and promote only its own sponsored format WebM. Basically, Google is pitting WebM against the current industry standard high quality video codec -- H.264. I have already written (as have many) about the "hows" and "whys" Google did this (and the ramifications to Apple and others).

That's all well and good. But, how about some real world practicalities and guidance? What does this mean for those who need to encode video files (and that is anyone who wants their videos to look good on any platform and any device -- both mobile and across the Web).

Expert Jan Ozer -- a name everyone in the video world respects immensely -- just wrote a detailed "How to Encode in WebM" guide and overview -- how to do it, what tools are available, and how each one performs. This is definitely worth a read -- click here to read it.

Here's another real world problem -- how does an enterprise convert their video libraries in bulk into WebM?

That is a critical real world issue -- and, quite frankly, there are very few solutions here. The best answer is the Cloud (for reasons indicated in my recent guest blog post in Streaming Media). And, we happen to have the only enterprise-grade Cloud transcoding solution to accomplish this -- Squeeze Server (click here for more info).