Here is a compelling "take" on what is needed to make iTV a successful reality -- this story is from leading blog "gdgt" (click on the link here). You can see my "counter"-take to the author's perspective in the comments section below -- I am the "petercs" commentator. And, not to be outdone, my esteemed COO here at Sorenson Media -- Eric Quanstrom -- gives his own "take" as "EQ" in the comments section.
Here is Gigaom's own separate "take" on what iTV needs to be in order to be successful -- click here to read this worthy story as well.
What's funny is this -- now, not only virtually everyone seems to be calling this new Apple product launch a near-certainty, but also virtually everyone seems to be referring to it as "iTV." As I stated way back then, I agree.