But, the size of that app market is mind-boggling -- $2.4 billion annually (according to AdMob, which serves ads to more than 7,000 mobile websites worldwide and 3,000 applications). The split is roughly $125 million per month for the iPhone and $75 million per month for the iPod Touch. And, 50% of iPhone users download at least one paid app per month -- while 40% of iPod Touch users download at least one paid app per month.
So, what's a developer to do to get noticed at this dance?
Read TechCrunch's words o' wisdom right here -- survival of the fittest ...